This is such a common question for small businesses, and I’m glad you’re asking. For electricians, local SEO is often the best place to start because most of your customers are likely searching for services in their area. Things like optimizing your Google Business Profile, gathering reviews, and ensuring your business appears in local directories can make a huge difference. On the other hand, website SEO is important if you want to establish long-term visibility and target broader terms. A good balance of both is ideal, but it can be overwhelming to figure it out on your own. I’d recommend reading this article: Website SEO vs. Local SEO. It’s a fantastic resource that breaks down the differences and explains how to decide based on your goals. I found it really practical and easy to follow!
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I’ve been trying to figure out whether to focus more on local SEO or website SEO for my business, and it’s been super confusing. This article sounds like exactly what I’ve been looking for. I’ll definitely check it out—it’s great to hear it breaks everything down specifically for electricians. Hopefully, it’ll help me prioritize my efforts and get better results. Thanks again for pointing me in the right direction!